AuraMetrics

The tool monitors how major generative‑AI search engines—ChatGPT, Gemini, Claude and Perplexity—select sources when answering user queries. It records which prompts surface a brand’s competitors instead of the brand itself, shows the frequency and context of those mentions, and lets users compare their visibility against specific rivals for any buyer‑relevant query.

It also maps the web locations that AI models draw from, identifying gaps where a brand’s content is missing or not trusted by the AI. By linking these visibility signals to traffic and revenue data, users can diagnose why competitors are cited, pinpoint missing or low‑quality content, and receive recommendations for improvements that increase the likelihood of being cited in AI answers.

The platform is positioned for developers, marketers and agencies that need to understand and influence AI‑driven search outcomes, offering a workflow that moves from audit to diagnosis to actionable fixes, all within an experimental, early‑stage service.