GazeIQ: Stop wasting ad spends

The tool analyzes static ad images for platforms such as Meta Feed, Instagram Story, and Google Display, generating AI‑derived attention heatmaps, performance scores, and actionable recommendations within seconds. Users upload JPEG, PNG, or WebP files up to 10 MB, select the intended platform context, and receive a visual map of where viewers are likely to look, along with quantitative scores for overall attention, call‑to‑action visibility, and focus distribution across headline, product, and other elements.

It is aimed at marketers, advertising specialists, and creative teams who want to evaluate and improve ad creatives before committing budget. By highlighting attention gaps and suggesting adjustments, the service helps users iterate on designs to increase click‑through rates and return on ad spend, based on correlations with laboratory eye‑tracking data.

The offering is positioned as an experimental utility that provides rapid, data‑driven insights without requiring actual media spend, allowing teams to pre‑test and refine creatives in a short workflow.