Inrō AI

The tool lets users connect an Instagram account and define an AI‑driven agent that handles messaging, comments, and lead qualification. Users set a goal, choose a personality and tone, upload reference material such as website pages or PDFs, and specify actions the agent can take, like sending links or booking meetings. The agent operates within a visual flow builder that combines AI blocks with standard automation steps, allowing conditional logic and hand‑offs.

It provides features for DM campaigns, a unified inbox that aggregates direct messages, comment replies, and story replies, and a comment‑to‑DM conversion that turns public comments into private conversations. Templates and a library of shared scenarios help users quickly assemble workflows, while analytics track per‑step metrics, conversion links, and campaign funnels.

The platform includes a contact CRM for storing profiles, custom properties, and segmentation, and supports integration with external language models via an MCP layer, letting users employ Claude, ChatGPT, or other AI services within their Instagram automation.